Modestas Mitkus
Apr 11, 2020

Wireframes: what, why, and when to use them

There is a saying that you can’t take words out of the song. No one specifies why but, looking through the perspective of UI/UX design, even the tiniest bit missed or lost can set the whole chain of costly remakes. As wireframing helps visually prepare for the designing process, it is worth digging deeper!



What is a wireframe?

Wireframes are a simple way to visually represent future digital masterpieces through the perspective of the User Interface. They are usually simple designs of complicated content placement and space allocation drawn in a manner of blueprints. It does not matter whether wireframes are drawn on a paper or created using digital platforms, the name they got means using simple shapes only, so the design looks like made out of wires.


As wireframe designs lack colors and are blank, they do not fully represent the look of one’s dream website or mobile application. Once the clients approve wireframes, UI designers rush to create wireframe-based mockups. It’s easy to think about mockups as a more pleasant and accurate visual model of the same wireframe but involving colors, branding, and other graphic bits to create a more convincing impression.


Why UI/UX designers use wireframes?

It’s User Experience designers who create wireframes as they use them to characterize the hierarchy of the digital product and its overall functionality. When preparing wireframes, UX designers usually focus on ensuring logical flow between different screens and pages as it means forecasting future experience and user journeys. Wireframes allow UX designers to pass the project’s idea to the whole team as it guarantees consistent working processes and accurate fulfillment of the original concept.


Wireframes reaching User Interface designers mean that the clients are pleased with initial work; however, the product that clients see is far from being perfect. UI designers keep improving wireframes adding colors and other stylistic elements which makes product pop out and generate more leads in the future. Well-designed wireframes ensure that UI designers follow the original idea without messing it up.



When the business benefits from wireframing?

Initial wireframes are static and colorless; they have no effects or animation, so one must turn on creativity to imagine how the final digital product will look. However, as wireframes are created at the very beginning of the designing process, they ensure clients their future product will fit businesses’ needs and requirements.


As wireframes are structural and meant to disclose all of the product’s navigational features, UI/UX designers must put a serious effort into explaining it to the fullest to ensure that the creative process does not end right there. Even if wireframes do not look the way the company wants, they are easier and cheaper to amend rather than the completed and functioning website or mobile application.


Wireframes are not just simple sketches – it’s better to think about wireframes as a foundation for success. As such process involves loads of knowledge to create an even more experience to complete, wireframes ensure pleasing clients with a breathtaking and customer attracting digital product.

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